Market by RTD Type | Forecast 2021-2026
Triton’s report shows that the Brazilian alcoholic ready-to-drinks (RTDs) market is studied based on value and volume. Based on value, the market is estimated to grow at a CAGR of 3.03% during the forecast years of 2021-2026, gaining $XX million by 2026. In terms of volume, the market is likely to grow with a CAGR of 1.52% during the same period.
The market in Brazil is anticipated to benefit from
the industry players that are investing in advertising and promotional
campaigns to attract consumers. RTDs and high-strength premixes products have
an image of being consumed mostly by women; however, this image has been
changing over the last few years, especially after the launch of the two Skol
brands. Considering that Skol is already a consolidated beer brand among men
and women, barriers to its consumption are lower in RTDs/high-strength
premixes.
Although alcoholic RTDs/high-strength premixes are popular among young adults, other categories of alcoholic drinks have been gaining public attention. A key product that might have an impact on the sales of RTDs is craft beer. As young adults are increasingly interested in high-end products and their shrinking available income forces them to reduce the frequency, they purchase alcoholic drinks in general. Thus, the consolidation of craft beer might negatively impact the studied market’s growth over the forecast period. Moreover, the price of RTDs is on the rise due to the rising raw material and production costs, which manufacturers pass along to final consumers.
Triton Market Research’s report on the Brazil alcoholic ready-to-drinks (RTDs) market provides an in-depth insight and segmentation analysis of the market. The detailed analysis of the market includes the market share analysis, brand share analysis, PESTEL analysis, impact of COVID-19, and the market attractiveness index. The market segmentation analysis consists of the market by RTD type (spirit-based RTDs, wine-based RTDs, and malt-based RTDs).
The key firms thriving in the alcoholic ready-to-drinks market are Cooperativa Vinícola Aurora Ltda, Arbor Brasil Indústria De Bebidas Ltda,Anheuser Busch Inbev NV, Diageo Plc, and Cia Muller De Bebidas Ltda.
1. BRAZIL
ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET –SUMMARY
1.1. COUNTRY
SNAPSHOT
1.2. MARKET
SIZE & FORECAST
1.3. MARKET
DRIVING ASPECTS
1.4. MARKET
RESTRAINING ASPECTS
1.5. KEY
PLAYERS
2. BRAZIL
ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET OUTLOOK
2.1. IMPACT
OF COVID-19 ON BRAZIL ALCOHOLIC RTDS MARKET
2.2. PESTLE
ANALYSIS
2.2.1. POLITICAL
2.2.2. ECONOMICAL
2.2.3. SOCIAL
2.2.4. TECHNOLOGICAL
2.2.5. LEGAL
2.2.6. ENVIRONMENTAL
2.3. MARKET
ATTRACTIVENESS INDEX
2.4. MARKET
SHARE ANALYSIS OF KEY PLAYERS
2.5. BRAND
SHARE ANALYSIS
3. BRAZIL
ALCOHOLIC RTD MARKET SEGMENTATION – BY RTD TYPE (IN TERMS OF VALUE: $ MILLION
& IN TERMS OF VOLUME: MILLION LITRES)
3.1. SPIRIT-BASED
RTDS
3.2. WINE-BASED
RTDS
3.3. MALT
BASED RTDS
4. COMPETITIVE
LANDSCAPE
4.1. ANHEUSER
BUSCH INBEV NV
4.2. ARBOR
BRASIL INDÚSTRIA DE BEBIDAS LTDA
4.3. DIAGEO
PLC
4.4. CIA
MULLER DE BEBIDAS LTDA
4.5. COOPERATIVA
VINÍCOLA AURORA LTDA
5. RESEARCH
METHODOLOGY & SCOPE
5.1. RESEARCH
SCOPE & DELIVERABLES
5.2. SOURCES
OF DATA
5.3. RESEARCH
METHODOLOGY
TABLE 1: BRAZIL ALCOHOLIC
READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN $ MILLION)
TABLE 2: BRAZIL ALCOHOLIC
READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN MILLION LITRES)
TABLE 3: BRAZIL – COUNTRY
SNAPSHOT
TABLE 4: MARKET SHARE ANALYSIS
OF KEY PLAYERS, 2018 & 2019 (IN %)
TABLE 5: BRAND SHARE ANALYSIS,
2018 & 2019 (IN %)
TABLE 6: BRAZIL ALCOHOLIC
READY-TO-DRINKS (RTDS) MARKET, BY RTD TYPE, 2021-2026 (IN $ MILLION)
TABLE 7: BRAZIL ALCOHOLIC
READY-TO-DRINKS (RTDS) MARKET, BY RTD TYPE, 2021-2026 (IN MILLION LITRES)
FIGURE 1: BRAZIL ALCOHOLIC
READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN $ MILLION)
FIGURE 2: MARKET
ATTRACTIVENESS INDEX
FIGURE 3: MARKET SHARE
ANALYSIS OF KEY PLAYERS, 2018 & 2019 (IN %)
FIGURE 4: BRAND SHARE
ANALYSIS, 2018 & 2019 (IN %)