Market by Technology (Data analytics & intelligence, Guidance technology, Sensing technology, Variable rate application technology, Other technologies), Type (Software As A Service (SAAS), Equipment As A Service (EAAS)), Application (Yield mapping and monitoring, Soil management, Crop health management, Navigation and positioning, Other applications), and Country Outlook | Forecast 2024-2032
According to Triton’s analysis, the Europe agriculture technology as a service market is projected to rise at a CAGR of 15.89% in revenue over the forecast years 2024-2032.
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As per Eurostat, the agricultural industry in the European countries gained around €225.6 billion in 2023, contributing to 1.3 % of the EU’s GDP. These countries are dedicated to helping farmers achieve higher food production efficiency with fewer resources. A notable initiative is the Horizon Europe program, which has driven research and innovation efforts toward creating healthier, more sustainable, and inclusive food systems. Furthermore, the EU embraced agricultural technology to boost profitability, fostering a tech-focused culture. Consequently, with government support and increased knowledge, the demand for agricultural technology as a service is expected to surge in this region.
The countries explored in this region include:
Germany secures a major market share with revenue of approximately $106.32 million in 2023.
Germany is a leader in digital technology, especially in precision agriculture and smart farming, utilizing about 51% of its land area for agriculture. The country’s GDP from agriculture increased from $9.17 billion in Q1 2022 to $12.15 billion in Q2 2022, as per the Federal Statistical Office.
The main technological applications used for agriculture include apps and Farm Management Information Systems (FMIS), autonomously operating harvesting robots and machines, tractor GPS, etc.
Thus, the future of agriculture technology as a service in Germany has a promising uptrend due to a supportive ecosystem and the development of smart farming businesses.
Agriculture Technology as a Service Market Forecast for the United Kingdom
As per the UK government, up to £30 million has been awarded to innovative farming projects aimed at boosting food production, achieving net zero emission targets, and enhancing agricultural sustainability. These projects include genetics research to cut methane emissions, drone and AI monitoring of animals, and the development of biopesticides. The funding is part of the Farming Innovation Programme, operated in collaboration with UK Research & Innovation (UKRI) and administered by Innovate UK. Consequently, the agriculture technology as a service market is expanding as more farmers integrate internet-based technologies, such as smartphones, into their daily operations.
The agriculture technology as a service market is segmented based on application, technology, and type. The application segment comprises soil management, crop health management, navigation and positioning, yield mapping and monitoring, and other applications. Yield monitoring and mapping involve collecting geo-referenced data and related information about crop yields to help users mitigate potential threats and enhance economic opportunities. This precision farming service generates a yield map that illustrates spatial variability, aiding producers in making informed management decisions.
Contender Analysis in the Agriculture Technology as a Service Market:
CLAAS KGaA mbH is a manufacturer of agricultural engineering equipment particularly, of combine harvesters and self-propelled forage harvesters. The group is known for its business in agricultural engineering with agricultural balers, tractors, and green harvesting machinery. CLAAS also offers spare parts, tedders and swathes, accessory components, packaging material, camera systems, lubricants, coolants, terminals, disc mowers, steering systems, batteries, and drum mowers. It operates in Europe, Asia, and the Americas with its headquarters located in Harsewinkel, Germany.
As per its press release in June 2024, the company incorporated 4 new VOLTO models to the top end of the tedder products with 3.0 and 15.10 m working widths. It features the TS version with a self-steering chassis, which is soil-friendly and can operate on uneven ground.
Other contenders in the studied market are Raven Industries Inc, Agco Corporation, CLAAS KGaA mbH, Deere and Company, Fujitsu, Microsoft Corporation, Trimble Inc, Hexagon AB, IBM Corporation, and Topcon Corporation.
KEY DELIVERABLES OF THE REPORT:
Market CAGR during the forecasting years 2024-2032
Detailed data highlighting key insights, industry components, and market strategies
Comprehensive information and estimation of the agriculture technology as a service market revenue growth in Europe and its influence on the parent market
In-depth study of forthcoming trends in consumer behavioral patterns
A meticulous analysis of the competitive landscape and Porter’s Five Forces
A wide-ranging study of factors that will challenge the Europe agriculture technology as a service market’s growth during the upcoming years
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1. EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET - SUMMARY
2. INDUSTRY
OUTLOOK
2.1. IMPACT
ANALYSIS ON AGRICULTURE TECHNOLOGY AS A SERVICE MARKET
2.1.1. COVID-19
IMPACT ON AGRICULTURE TECHNOLOGY AS A SERVICE MARKET
2.2. PORTER’S
FIVE FORCES ANALYSIS
2.2.1. THREAT
OF NEW ENTRANTS
2.2.2. THREAT
OF SUBSTITUTES
2.2.3. BARGAINING
POWER OF BUYERS
2.2.4. BARGAINING
POWER OF SUPPLIERS
2.2.5. THREAT
OF COMPETITIVE RIVALRY
2.3. KEY BUYING
IMPACT ANALYSIS
2.3.1. DATA
ANALYSIS
2.3.2. CONNECTIVITY
2.3.3. DATA
SECURITY
2.3.4. DATA
COLLECTION FREQUENCY
2.4. MARKET
ATTRACTIVENESS INDEX
2.5. KEY
MARKET STRATEGIES
2.5.1. COLLABORATIONS
2.5.2. PRODUCT
LAUNCHES
2.5.3. INVESTMENTS
& EXPANSIONS
2.6. MARKET
DRIVERS
2.6.1. NECESSITY
OF PRECISION AGRICULTURE FROM AN ECONOMIC STANDPOINT
2.6.2. MINIMAL
CAPITAL INVESTMENT FOR OPERATING SERVICES
2.6.3. SURGING
TECHNOLOGICAL INNOVATIONS AND ADVANCEMENTS IN AGRICULTURE
2.7. MARKET
CHALLENGES
2.7.1. INADEQUATE
TECHNICAL EXPERTISE AMONG FARMERS
2.7.2. LACK
OF CONNECTIVITY AFFECTING TECHNOLOGICAL
SERVICES
2.8. MARKET
OPPORTUNITIES
2.8.1. INCREASING
DEMAND FOR FOOD WITH THE RISING POPULATION
2.8.2. INTEGRATION
OF INTERNET OF THINGS (IOT) AND SENSOR TECHNOLOGIES IN AGRICULTURE
2.8.3. GROWING
CONCERNS ABOUT CLIMATE CHANGE AND ITS IMPACT ON AGRICULTURE
2.9. ANALYST
PERSPECTIVE
3. EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET – BY TECHNOLOGY
3.1. DATA
ANALYTICS & INTELLIGENCE
3.2. GUIDANCE
TECHNOLOGY
3.3. SENSING
TECHNOLOGY
3.4. VARIABLE
RATE APPLICATION TECHNOLOGY
3.5. OTHER
TECHNOLOGIES
4. EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET – BY TYPE
4.1. SOFTWARE
AS A SERVICE (SAAS)
4.2. EQUIPMENT
AS A SERVICE (EAAS)
5. EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET – BY APPLICATION
5.1. YIELD
MAPPING AND MONITORING
5.2. SOIL MANAGEMENT
5.3. CROP
HEALTH MANAGEMENT
5.4. NAVIGATION
AND POSITIONING
5.5. OTHER
APPLICATIONS
6. EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET – BY COUNTRY OUTLOOK
6.1. EUROPE
6.1.1. COUNTRY
ANALYSIS
6.1.1.1. UNITED
KINGDOM
6.1.1.1.1. UNITED
KINGDOM AGRICULTURE TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
6.1.1.2. GERMANY
6.1.1.2.1. GERMANY
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
6.1.1.3. FRANCE
6.1.1.3.1. FRANCE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
6.1.1.4. ITALY
6.1.1.4.1. ITALY AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
6.1.1.5. SPAIN
6.1.1.5.1. SPAIN AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
6.1.1.6. REST
OF EUROPE
6.1.1.6.1. REST
OF EUROPE AGRICULTURE TECHNOLOGY AS A SERVICE MARKET FORECAST & PROSPECTS
7. COMPETITIVE
LANDSCAPE
7.1. AGCO
CORPORATION
7.1.1. OVERVIEW
7.1.2. PRODUCT
PORTFOLIO
7.1.3. KEY
STRENGTH
7.1.4. KEY CHALLENGE
7.2. DEERE
AND COMPANY
7.2.1. OVERVIEW
7.2.2. PRODUCT
PORTFOLIO
7.2.3. KEY
STRENGTH
7.2.4. KEY
CHALLENGE
7.3. TRIMBLE
INC
7.3.1. OVERVIEW
7.3.2. PRODUCT
PORTFOLIO
7.3.3. KEY
STRENGTHS
7.3.4. KEY
CHALLENGES
7.4. RAVEN
INDUSTRIES INC
7.4.1. OVERVIEW
7.4.2. PRODUCT
PORTFOLIO
7.4.3. KEY
STRENGTH
7.4.4. KEY
CHALLENGE
7.5. FUJITSU
7.5.1. OVERVIEW
7.5.2. PRODUCT
PORTFOLIO
7.5.3. KEY
STRENGTH
7.5.4. KEY
CHALLENGES
7.6. TOPCON
CORPORATION
7.6.1. OVERVIEW
7.6.2. PRODUCT
PORTFOLIO
7.6.3. KEY
STRENGTH
7.6.4. KEY
CHALLENGE
7.7. CLAAS
KGAA MBH
7.7.1. OVERVIEW
7.7.2. PRODUCT
PORTFOLIO
7.7.3. KEY
STRENGTH
7.7.4. KEY
CHALLENGES
7.8. HEXAGON
AB
7.8.1. OVERVIEW
7.8.2. PRODUCT
PORTFOLIO
7.8.3. KEY
STRENGTH
7.8.4. KEY
CHALLENGE
7.9. IBM CORPORATION
7.9.1. OVERVIEW
7.9.2. PRODUCT
PORTFOLIO
7.9.3. KEY
STRENGTHS
7.9.4. KEY
CHALLENGE
7.10. MICROSOFT
CORPORATION
7.10.1. OVERVIEW
7.10.2. PRODUCT
PORTFOLIO
7.10.3. KEY
STRENGTH
7.10.4. KEY
CHALLENGE
8. RESEARCH
METHODOLOGY & SCOPE
8.1. RESEARCH
SCOPE & DELIVERABLES
8.2. SOURCES
OF DATA
8.3. RESEARCH
METHODOLOGY
TABLE 1: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY COUNTRY OUTLOOK, 2024-2032 (IN $ MILLION)
TABLE 2: LIST OF
COLLABORATIONS
TABLE 3: LIST OF PRODUCT
LAUNCHES
TABLE 4: INVESTMENTS &
EXPANSIONS
TABLE 5: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY TECHNOLOGY, 2024-2032 (IN $ MILLION)
TABLE 6: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY TYPE, 2024-2032 (IN $ MILLION)
TABLE 7: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY APPLICATION, 2024-2032 (IN $ MILLION)
TABLE 8: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY COUNTRY OUTLOOK, 2024-2032 (IN $ MILLION)
FIGURE 1: PORTER’S FIVE FORCES
ANALYSIS
FIGURE 2: KEY BUYING IMPACT
ANALYSIS
FIGURE 3: MARKET
ATTRACTIVENESS INDEX
FIGURE 4: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY TECHNOLOGY, 2023 & 2032 (IN %)
FIGURE 5: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY DATA ANALYTICS & INTELLIGENCE, 2024-2032
(IN $ MILLION)
FIGURE 6: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY GUIDANCE TECHNOLOGY, 2024-2032 (IN $
MILLION)
FIGURE 7: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY SENSING TECHNOLOGY, 2024-2032 (IN $ MILLION)
FIGURE 8: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY VARIABLE RATE APPLICATION TECHNOLOGY,
2024-2032 (IN $ MILLION)
FIGURE 9: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY OTHER TECHNOLOGIES, 2024-2032 (IN $ MILLION)
FIGURE 10: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY TYPE, 2023 & 2032 (IN %)
FIGURE 11: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY SOFTWARE AS A SERVICE (SAAS), 2024-2032 (IN
$ MILLION)
FIGURE 12: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY EQUIPMENT AS A SERVICE (EAAS), 2024-2032 (IN
$ MILLION)
FIGURE 13: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY APPLICATION, 2023 & 2032 (IN %)
FIGURE 14: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY YIELD MAPPING AND MONITORING, 2024-2032 (IN
$ MILLION)
FIGURE 15: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY SOIL MANAGEMENT, 2024-2032 (IN $ MILLION)
FIGURE 16: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY CROP HEALTH MANAGEMENT, 2024-2032 (IN $
MILLION)
FIGURE 17: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY NAVIGATION AND POSITIONING, 2024-2032 (IN $
MILLION)
FIGURE 18: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY OTHER APPLICATIONS, 2024-2032 (IN $ MILLION)
FIGURE 19: EUROPE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET, BY COUNTRY OUTLOOK, 2023 & 2032 (IN %)
FIGURE 20: UNITED KINGDOM
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET, 2024-2032 (IN $ MILLION)
FIGURE 21: GERMANY AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET 2024-2032 (IN $ MILLION)
FIGURE 22: FRANCE AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET 2024-2032 (IN $ MILLION)
FIGURE 23: ITALY AGRICULTURE
TECHNOLOGY AS A SERVICE MARKET 2024-2032 (IN $ MILLION)
FIGURE 24: SPAIN AGRICULTURE TECHNOLOGY
AS A SERVICE MARKET 2024-2032 (IN $ MILLION)
FIGURE 25: REST OF EUROPE
AGRICULTURE TECHNOLOGY AS A SERVICE MARKET 2024-2032 (IN $ MILLION)