Market By Gender (Male, Female) Product Type (Skincare, Body care, Makeup) Distribution Channel (Specialty/Single-brand stores, Supermarkets/ Hypermarkets, E-commerce) and Country Outlook | Forecast 2024-2032
According to Triton’s analysis, the Europe K-Beauty products market is projected to rise at a CAGR of 9.61% in revenue over the forecast years 2024-2032.
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As per a 2022 study of the European cosmetic industry, the region witnessed a trade of more than €44 billion in cosmetic products. The study also infers that 72% of Europeans consume cosmetics and personal care products to improve their quality of life and self-esteem. As demand for multi-functional cosmetics continues to be on the priority list, Korea’s innovations take up the majority of the market share. Thus, cosmetics store chain giants like Sephora deal with Korean beauty ranges in 825 of its stores in 14 European countries. Such factors together fuel the expansion of the K-beauty products market in the European region.
The countries explored in this region include:
France secures a major market share with revenue of $680.15 million in 2023.
France is considered one of the largest exporters of cosmetic products with major importers like Spain, Italy, Germany, etc. As cosmetics brands are targeting both men’s and women’s consumer base, the K-Beauty products market is highly competitive in the country.
In 2023, the country witnessed a rise in cosmetics exports +10.8% year-on-year to €21.3 billion wherein makeup and facial care products ranked first with an increase of €11 bn.
Thus, the nation is a huge consumer of K-beauty products, with most cosmetics companies involved being SMEs and having large business operations all over the world, fueling the expansion of the studied market.
K-Beauty Products Market Forecast for Italy and Germany
In previous years, Italians spent over 10 billion euros on cosmetics, with perfume shops holding the largest market share, accounting for nearly one-fifth of the cosmetics and personal care products market. With a survey showing that 7 out of 10 Italian women have tried Korean cosmetics, evidently, there is a growing preference for anti-aging, skincare, and hair care products.
Similarly, in 2022, Germany witnessed an estimated €18.5 billion retail sales of beauty and personal care products. While K-Beauty products have been available online and in stores in the nation for several years, more international and local brands are now trying to capitalize on this trend. These factors are bound to influence the K-beauty products market in the coming years.
The K-Beauty products market is segmented based on gender, distribution channel, and product type. The product type segment comprises body care, skincare, and makeup. Gaining immense popularity with ‘Korean skincare routine,’ this segment continues to explore innovative products with ingredients such as bee venom, snail slime, and pigskin collagen.
The major players in the studied market are Banila Co, Cala Products, Able C&C Co Ltd, Clio Cosmetics, Amore Pacific Corporation, BNH Cosmetics Co Ltd, Adwin Korea Corporation, Peach & Lily, LG H&H Co Ltd, and COSRX Inc.
Banila Co is renowned for its range of versatile skincare and makeup products suitable for various skin types, textures, and tones. The company operates under three distinct brands: Banila Co - focusing on skincare; B. by Banila - specializing in makeup; and Ku:s - offering luxury vegan cosmetics. With global distribution via online channels, the company is headquartered in Seoul, South Korea.
Latest from the Company:
The new launch by the company ‘Clean It Zero Original Cleansing Balm’ became the best-selling product, with over 75 million jars sold by November 2023. This Vegan beauty product is alcohol-free and includes vitamins C and E.
KEY DELIVERABLES OF THE REPORT:
Market CAGR during the forecasting years 2024-2032
Detailed data highlighting key insights, industry components, and market strategies
Comprehensive information and estimation of the K-Beauty products market revenue growth in Europe and its influence on the parent market
In-depth study of forthcoming trends in consumer behavioral patterns
A meticulous analysis of the competitive landscape and Porter’s Five Forces
A wide-ranging study of factors that will challenge the Europe K-Beauty products market’s growth during the upcoming years
Want to get specific insights? Our team of analysts can customize this report based on your preferences. Connect with us here.
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VIEW REPORT1. EUROPE
K-BEAUTY PRODUCTS MARKET - SUMMARY
2. INDUSTRY
OUTLOOK
2.1. IMPACT
ANALYSIS ON THE K-BEAUTY PRODUCTS MARKET
2.1.1. COVID-19
IMPACT ON THE K-BEAUTY PRODUCTS MARKET
2.2. PORTER’S
FIVE FORCES ANALYSIS
2.2.1. THREAT
OF NEW ENTRANTS
2.2.2. THREAT
OF SUBSTITUTES
2.2.3. BARGAINING
POWER OF BUYERS
2.2.4. BARGAINING
POWER OF SUPPLIERS
2.2.5. THREAT
OF COMPETITIVE RIVALRY
2.3. SUPPLY
CHAIN ANALYSIS
2.3.1. RAW MATERIALS
ASSEMBLY
2.3.2. PRODUCT
MANUFACTURING
2.3.3. QUALITY
ASSURANCE & LABELLING
2.3.4. DISTRIBUTION
2.3.5. END-CONSUMERS
2.4. KEY
BUYING IMPACT ANALYSIS
2.4.1. PRICE
2.4.2. INGREDIENTS
USED
2.4.3. LABELLING
& PACKAGING
2.4.4. SKIN
TYPE
2.5. KEY
MARKET STRATEGIES
2.5.1. COLLABORATIONS
2.5.2. PRODUCT
LAUNCHES
2.5.3. ACQUISITIONS
2.5.4. BUSINESS
EXPANSIONS
2.6. MARKET
DRIVERS
2.6.1. INCREASING
INTEREST IN NATURAL AND ORGANIC PERSONAL CARE PRODUCTS
2.6.2. PRODUCT
INNOVATION AND EXTENSIVE INVESTMENTS IN R&D
2.6.3. EXPANSION
OF THE MALE SKINCARE SEGMENT
2.7. MARKET
CHALLENGES
2.7.1. RISE
OF COUNTERFEIT K-BEAUTY PRODUCTS
2.7.2. COMPETITION
FROM WELL-ESTABLISHED INTERNATIONAL BRANDS
2.8. MARKET
OPPORTUNITIES
2.8.1. INFLUENCE
OF SOCIAL MEDIA AND MILLENNIALS ON K-BEAUTY PRODUCTS
2.8.2. PEEL-ON
SUN PATCHES ARE GAINING POPULARITY
2.8.3. INTEGRATION
OF AI, BIG DATA AND AUGMENTED REALITY (AR) IN THE BEAUTY SECTOR
2.9. ANALYST
PERSPECTIVE
3. EUROPE
K-BEAUTY PRODUCTS MARKET – BY GENDER
3.1. MALE
3.2. FEMALE
4. EUROPE
K-BEAUTY PRODUCTS MARKET – BY PRODUCT TYPE
4.1. SKINCARE
4.1.1. CLEANSER
4.1.2. TONER
4.1.3. MOISTURIZER
4.1.4. SHEET
MASK & SPOT PATCH
4.1.5. LIP
CARE
4.1.6. EYE
CARE
4.1.7. SUN
PROTECTION
4.2. BODY
CARE
4.2.1. HAND
CARE
4.2.2. FOOT
CARE
4.2.3. HAIR
CARE
4.3. MAKEUP
4.3.1. EYE
MAKEUP
4.3.2. LIP
MAKEUP
4.3.3. FACE
MAKEUP
5. EUROPE
K-BEAUTY PRODUCTS MARKET – BY DISTRIBUTION CHANNEL
5.1. SPECIALTY/SINGLE-BRAND
STORES
5.2. SUPERMARKETS/HYPERMARKETS
5.3. E-COMMERCE
6. EUROPE
K-BEAUTY PRODUCTS MARKET – BY COUNTRY OUTLOOK
6.1. EUROPE
6.1.1. COUNTRY
ANALYSIS
6.1.1.1. UNITED
KINGDOM
6.1.1.1.1. UNITED
KINGDOM K-BEAUTY PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.2. GERMANY
6.1.1.2.1. GERMANY
K-BEAUTY PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.3. FRANCE
6.1.1.3.1. FRANCE
K-BEAUTY PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.4. ITALY
6.1.1.4.1. ITALY K-BEAUTY
PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.5. SPAIN
6.1.1.5.1. SPAIN K-BEAUTY
PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.6. POLAND
6.1.1.6.1. POLAND
K-BEAUTY PRODUCTS MARKET FORECAST & PROSPECTS
6.1.1.7. REST
OF EUROPE
6.1.1.7.1. REST
OF EUROPE K-BEAUTY PRODUCTS MARKET FORECAST & PROSPECTS
7. COMPETITIVE
LANDSCAPE
7.1. ABLE
C&C CO LTD
7.1.1. OVERVIEW
7.1.2. PRODUCT
PORTFOLIO
7.1.3. KEY
STRENGTHS
7.1.4. KEY
CHALLENGES
7.2. ADWIN
KOREA CORPORATION
7.2.1. OVERVIEW
7.2.2. PRODUCT
PORTFOLIO
7.2.3. KEY
STRENGTHS
7.2.4. KEY
CHALLENGES
7.3. AMORE
PACIFIC CORPORATION
7.3.1. OVERVIEW
7.3.2. PRODUCT
PORTFOLIO
7.3.3. KEY
STRENGTHS
7.3.4. KEY
CHALLENGES
7.4. BANILA
CO
7.4.1. OVERVIEW
7.4.2. PRODUCT
PORTFOLIO
7.4.3. KEY
STRENGTHS
7.4.4. KEY
CHALLENGES
7.5. BNH
COSMETICS CO LTD
7.5.1. OVERVIEW
7.5.2. PRODUCT
PORTFOLIO
7.5.3. KEY
STRENGTHS
7.5.4. KEY
CHALLENGES
7.6. CALA
PRODUCTS
7.6.1. OVERVIEW
7.6.2. PRODUCT
PORTFOLIO
7.6.3. KEY
STRENGTHS
7.6.4. KEY
CHALLENGES
7.7. CLIO
COSMETICS
7.7.1. OVERVIEW
7.7.2. PRODUCT
PORTFOLIO
7.7.3. KEY
STRENGTHS
7.7.4. KEY
CHALLENGES
7.8. COSRX
INC
7.8.1. OVERVIEW
7.8.2. PRODUCT
PORTFOLIO
7.8.3. KEY
STRENGTHS
7.8.4. KEY
CHALLENGES
7.9. LG
H&H CO LTD
7.9.1. OVERVIEW
7.9.2. PRODUCT
PORTFOLIO
7.9.3. KEY
STRENGTHS
7.9.4. KEY
CHALLENGES
7.10. PEACH
& LILY
7.10.1. OVERVIEW
7.10.2. PRODUCT
PORTFOLIO
7.10.3. KEY
STRENGTHS
7.10.4. KEY
CHALLENGES
8. RESEARCH
METHODOLOGY & SCOPE
8.1. RESEARCH
SCOPE & DELIVERABLES
8.2. SOURCES
OF DATA
8.3. RESEARCH
METHODOLOGY
TABLE 1: EUROPE
K-BEAUTY PRODUCTS MARKET, BY COUNTRY OUTLOOK, 2024-2032 (IN $ MILLION)
TABLE 2: LIST OF
COLLABORATIONS
TABLE 3: LIST OF
PRODUCT LAUNCHES
TABLE 4: LIST OF
ACQUISITIONS
TABLE 5: LIST OF
BUSINESS EXPANSIONS
TABLE 6: EUROPE
K-BEAUTY PRODUCTS MARKET, BY GENDER, 2024-2032 (IN $ MILLION)
TABLE 7: EUROPE
K-BEAUTY PRODUCTS MARKET, BY PRODUCT TYPE, 2024-2032 (IN $ MILLION)
TABLE 8: EUROPE
K-BEAUTY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2024-2032 (IN $ MILLION)
TABLE 9: EUROPE
K-BEAUTY PRODUCTS MARKET, BY COUNTRY OUTLOOK, 2024-2032 (IN $ MILLION)
FIGURE 1: SUPPLY CHAIN ANALYSIS
FIGURE 2: KEY BUYING IMPACT ANALYSIS
FIGURE 3: EUROPE K-BEAUTY PRODUCTS MARKET, BY GENDER, 2023 & 2032 (IN
%)
FIGURE 4: EUROPE K-BEAUTY PRODUCTS MARKET, BY MALE, 2024-2032 (IN $
MILLION)
FIGURE 5: EUROPE K-BEAUTY PRODUCTS MARKET, BY FEMALE, 2024-2032 (IN $
MILLION)
FIGURE 6: EUROPE K-BEAUTY PRODUCTS MARKET, BY PRODUCT TYPE, 2023 &
2032 (IN %)
FIGURE 7: EUROPE K-BEAUTY PRODUCTS MARKET, BY SKINCARE, 2024-2032 (IN $
MILLION)
FIGURE 8: EUROPE K-BEAUTY PRODUCTS MARKET, BY SKINCARE, 2023 & 2032
(IN %)
FIGURE 9: EUROPE K-BEAUTY PRODUCTS MARKET, BY CLEANSER, 2024-2032 (IN $
MILLION)
FIGURE 10: EUROPE K-BEAUTY PRODUCTS MARKET, BY TONER, 2024-2032 (IN $
MILLION)
FIGURE 11: EUROPE K-BEAUTY PRODUCTS MARKET, BY MOISTURIZER, 2024-2032 (IN
$ MILLION)
FIGURE 12: EUROPE K-BEAUTY PRODUCTS MARKET, BY SHEET MASK & SPOT
PATCH, 2024-2032 (IN $ MILLION)
FIGURE 13: EUROPE K-BEAUTY PRODUCTS MARKET, BY LIP CARE, 2024-2032 (IN $
MILLION)
FIGURE 14: EUROPE K-BEAUTY PRODUCTS MARKET, BY EYE CARE, 2024-2032 (IN $
MILLION)
FIGURE 15: EUROPE K-BEAUTY PRODUCTS MARKET, BY SUN PROTECTION, 2024-2032
(IN $ MILLION)
FIGURE 16: EUROPE K-BEAUTY PRODUCTS MARKET, BY BODY CARE, 2024-2032 (IN $
MILLION)
FIGURE 17: EUROPE K-BEAUTY PRODUCTS MARKET, BY BODY CARE, 2023 & 2032
(IN %)
FIGURE 18: EUROPE K-BEAUTY PRODUCTS MARKET, BY HAND CARE, 2024-2032 (IN $
MILLION)
FIGURE 19: EUROPE K-BEAUTY PRODUCTS MARKET, BY FOOT CARE, 2024-2032 (IN $
MILLION)
FIGURE 20: EUROPE K-BEAUTY PRODUCTS MARKET, BY HAIR CARE, 2024-2032 (IN $
MILLION)
FIGURE 21: EUROPE K-BEAUTY PRODUCTS MARKET, BY MAKEUP, 2024-2032 (IN $
MILLION)
FIGURE 22: EUROPE K-BEAUTY PRODUCTS MARKET, BY MAKEUP, 2023 & 2032
(IN %)
FIGURE 23: EUROPE K-BEAUTY PRODUCTS MARKET, BY EYE MAKEUP, 2024-2032 (IN
$ MILLION)
FIGURE 24: EUROPE K-BEAUTY PRODUCTS MARKET, BY LIP MAKEUP 2024-2032 (IN $
MILLION)
FIGURE 25: EUROPE K-BEAUTY PRODUCTS MARKET, BY FACE MAKEUP, 2024-2032 (IN
$ MILLION)
FIGURE 26: EUROPE K-BEAUTY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2023
& 2032 (IN %)
FIGURE 27: EUROPE K-BEAUTY PRODUCTS MARKET, BY SPECIALTY/SINGLE-BRAND
STORES, 2024-2032 (IN $ MILLION)
FIGURE 28: EUROPE K-BEAUTY PRODUCTS MARKET, BY SUPERMARKETS/HYPERMARKETS,
2024-2032 (IN $ MILLION)
FIGURE 29: EUROPE K-BEAUTY PRODUCTS MARKET, BY E-COMMERCE, 2024-2032 (IN
$ MILLION)
FIGURE 30: EUROPE K-BEAUTY PRODUCTS MARKET, BY COUNTRY OUTLOOK, 2023
& 2032 (IN %)
FIGURE 31: UNITED KINGDOM K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $
MILLION)
FIGURE 32: GERMANY K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $ MILLION)
FIGURE 33: FRANCE K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $ MILLION)
FIGURE 34: ITALY K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $ MILLION)
FIGURE 35: SPAIN K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $ MILLION)
FIGURE 36: POLAND K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $ MILLION)
FIGURE 37: REST OF EUROPE K-BEAUTY PRODUCTS MARKET 2024-2032 (IN $
MILLION)