Market by Product, Distributors, and Country | Forecast 2021-2028
Triton’s
report suggests that the Latin American tequila market is anticipated to
register growth at a CAGR of 4.70% during the projected period 2021-2028.
Report scope can be customized per your requirements. Request For Customization
The
countries analyzed in this market include:
• Brazil
• Mexico
• Rest of Latin America
In
the region, mezcal and tequila are among the prominent alcoholic beverages.
Moreover, the region is the largest producer of tequila. It is widely consumed
across Argentina, Brazil, Mexico, Chile, and Peru, among others. Furthermore,
the export of tequila is higher in these countries, enhancing the demand for
tequila. Thus, these factors are majorly supporting the growth of the tequila
market across the region.
Brazil
hosts one of the largest consumer markets for alcoholic beverages globally. As
per statistics, it is the third-largest after China and the United States.
Furthermore, the total alcohol consumption is relatively high, as per the WHO.
This growth majorly supports the demand for tequila across the country. Along
with this, there is a rise in the number of bars, many of which are registered
with the Ministry of Tourism. Hence, as stated above, these factors are
generating several growth opportunities for the tequila market across Brazil.
Furthermore,
tequila receives its name from the Mexican city of Tequila. As it is recognized
as one of the most representative Mexican beverages, the sales of this drink
led to a massive revenue gain for manufacturers in the past few years. Among
various brands, El Jimador is the best-selling tequila in Mexico. Additionally,
the country’s tequila export sales increased as the consumption surged in the
world. Other than this, the growing number of restaurants and bars have
enhanced the demand for tequila among Mexican consumers. Thus, such
developments are widening the scope and growth of the tequila market across Mexico.
Pernod
Ricard SA is a global distiller that is engaged in producing spirits, wines,
and others. It offers a wide range of spirits under various strategic brands,
including Beefeater, Chivas Regal, Malibu, Ricard, Jameson, and Ballantine’s,
among others. Besides, its local brands have also gained traction, such as 100
Pipers, Imperial, Ararat, and more. Pernod markets its products across multiple
regions, including Latin America.
1. LATIN
AMERICA TEQUILA MARKET - SUMMARY
2. INDUSTRY
OUTLOOK
2.1. IMPACT
OF COVID-19 ON TEQUILA MARKET
2.2. KEY
INSIGHTS
2.2.1. TEQUILA
BRANDS SUPPORTING WOMEN EMPOWERMENT
2.2.2. TEQUILA’S
EVOLUTION AS A DRINK
2.3. PORTER’S
FIVE FORCES ANALYSIS
2.3.1. THREAT
OF NEW ENTRANTS
2.3.2. THREAT
OF SUBSTITUTES
2.3.3. BARGAINING
POWER OF BUYERS
2.3.4. BARGAINING
POWER OF SUPPLIERS
2.3.5. THREAT
OF COMPETITIVE RIVALRY
2.4. MARKET
ATTRACTIVENESS INDEX
2.5. VENDOR
SCORECARD
2.6. KEY
MARKET STRATEGIES
2.6.1. ACQUISITIONS
2.6.2. PRODUCT
LAUNCHES
2.6.3. CONTRACTS
& AGREEMENTS
2.6.4. INVESTMENTS
& EXPANSIONS
2.7. MARKET
DRIVERS
2.7.1. GROWING
PREFERENCE FOR PREMIUM TEQUILA
2.7.2. INTRODUCTION
OF NEW EXPERIMENTAL FLAVORS
2.7.3. CHANGING
PERCEPTION OF TEQUILA DUE TO HEALTH BENEFITS
2.8. MARKET
CHALLENGES
2.8.1. OVER-RELIANCE
ON MEXICO DUE TO CONCENTRATED PRODUCTION
2.8.2. RISING
RAW MATERIAL COSTS
2.8.3. ANTI-ALCOHOL
CAMPAIGNS
2.9. MARKET
OPPORTUNITIES
2.9.1. RISING
NUMBER OF TEQUILA STARTUPS
2.9.2. INFLUENCE
OF CRISTALINO TEQUILA
3. LATIN
AMERICA TEQUILA MARKET OUTLOOK - BY PRODUCT
3.1. VALUE
3.2. PREMIUM
3.3. SUPER
PREMIUM
3.4. HIGH-END
PREMIUM
4. LATIN
AMERICA TEQUILA MARKET OUTLOOK - BY DISTRIBUTORS
4.1. SUPERMARKETS
& HYPERMARKETS
4.2. LIQUOR
SPECIALIST STORES
4.3. ONLINE
RETAILING
4.4. OTHER
DISTRIBUTORS
5. LATIN
AMERICA TEQUILA MARKET – REGIONAL OUTLOOK
5.1. BRAZIL
5.2. MEXICO
5.3. REST
OF LATIN AMERICA
6. COMPETITIVE
LANDSCAPE
6.1. ANHEUSER
BUSCH INBEV
6.2. ASAHI
GROUP HOLDINGS LTD
6.3. BACARDI
AND CO LTD (PATRÓN TEQUILA)
6.4. BEAM
SUNTORY INC
6.5. BROWN FORMAN
CORPORATION
6.6. CONSTELLATION
BRANDS
6.7. DIAGEO
PLC
6.8. E AND J
GALLO WINERY INC
6.9. JOSE
CUERVO
6.10. LA
MARTINIQUAISE
6.11. LUXCO
INC
6.12. PERNOD
RICARD SA
6.13. SAZERAC
COMPANY INC
6.14. TEQUILA
CENTINELA
7. RESEARCH
METHODOLOGY & SCOPE
7.1. RESEARCH
SCOPE & DELIVERABLES
7.2. SOURCES
OF DATA
7.3. RESEARCH
METHODOLOGY
TABLE 1: LATIN AMERICA TEQUILA
MARKET, BY COUNTRY, 2021-2028 (IN $ MILLION)
TABLE 2: VENDOR SCORECARD
TABLE 3: TEQUILA EXPORT
COUNTRIES IN 2020 (LITERS IN MILLIONS)
TABLE 4: LATIN AMERICA TEQUILA
MARKET, BY PRODUCT, 2021-2028 (IN $ MILLION)
TABLE 5: LATIN AMERICA TEQUILA
MARKET, BY DISTRIBUTORS, 2021-2028 (IN $ MILLION)
TABLE 6: MEXICO'S EXPORTS OF
TEQUILA FROM 2016-2020 (IN MILLION LITERS)
TABLE 7: LATIN AMERICA TEQUILA
MARKET, BY COUNTRY, 2021-2028 (IN $ MILLION)
FIGURE 1: MARKET
ATTRACTIVENESS INDEX
FIGURE 2: LATIN AMERICA
TEQUILA MARKET, BY PRODUCT, 2020 & 2028 (IN %)
FIGURE 3: LATIN AMERICA
TEQUILA MARKET, BY VALUE, 2021-2028 (IN $ MILLION)
FIGURE 4: LATIN AMERICA
TEQUILA MARKET, BY PREMIUM, 2021-2028 (IN $ MILLION)
FIGURE 5: LATIN AMERICA
TEQUILA MARKET, BY SUPER PREMIUM, 2021-2028 (IN $ MILLION)
FIGURE 6: LATIN AMERICA
TEQUILA MARKET, BY HIGH-END PREMIUM, 2021-2028 (IN $ MILLION)
FIGURE 7: LATIN AMERICA
TEQUILA MARKET, BY DISTRIBUTORS, 2020 & 2028 (IN %)
FIGURE 8: LATIN AMERICA
TEQUILA MARKET, BY SUPERMARKETS & HYPERMARKETS, 2021-2028 (IN $ MILLION)
FIGURE 9: LATIN AMERICA
TEQUILA MARKET, BY LIQUOR SPECIALIST STORES, 2021-2028 (IN $ MILLION)
FIGURE 10: LATIN AMERICA
TEQUILA MARKET, BY ONLINE RETAILING, 2021-2028 (IN $ MILLION)
FIGURE 11: LATIN AMERICA
TEQUILA MARKET, BY OTHER DISTRIBUTORS, 2021-2028 (IN $ MILLION)
FIGURE 12: LATIN AMERICA
TEQUILA MARKET, REGIONAL OUTLOOK, 2020 & 2028 (IN %)
FIGURE 13: BRAZIL TEQUILA
MARKET 2021-2028 (IN $ MILLION)
FIGURE 14: MEXICO TEQUILA
MARKET 2021-2028 (IN $ MILLION)
FIGURE 15: REST OF LATIN
AMERICA TEQUILA MARKET 2021-2028 (IN $ MILLION)